Thursday, 7 May 2015

the Pitch

This week we presented our ideas to the clients.
I had never done a formal pitch before so I was quite nervous and unsure what to expect. However after a practice pitch to Kate and Mark I felt reassured that we had some strong ideas and we worked on  ironing out the pitch and visualising our process.

We decided that me and Molly would talk through our ideas and Chloe would hand round samples, I felt this format worked as we didn't over complicate things but we came across well as a collective and delivered a pitch that reflected our intentions. It also helped to have physical samples and the newly named 'jean bag' there for the panel to interact with.

At the same time Tamsyn, who has been a satellite group working alongside us, presented her ideas. I think the two pitches complimented one another and reflected the way we have been sharing ideas and supporting each other. Tamsyn was also really helpful in providing another opinion on our pitch.

The feedback was positive, the panel liked our concept and seemed to engage well with our products.
As we expected the issues of waterproofing and durability were raised and so we explained that if we were to commercialise we would be able to waterproof and flameproof the fabric. We were also asked how our ideas related to a rooftop space: how are they site specific? This took me aback a bit as I felt we had responded to the brief well. I think perhaps we needed to explain our concept more clearly and emphasis the connection with the rooftop.

Taking these points into consideration we will work on some waterproof prototypes to present as alternative solutions. We will also try the jean bag in different locations, including the art school rooftop, to see how it sits and if we could tweak anything to make it more site specific.



A slide show we prepared documenting our journey of making, using a mixture of the groups photos.

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